An automotive supplier wanted to understand the in-car infotainment strategy & roadmap being used by the leading automotive brands, in order to inform their decision-making on technology, platforms, OS & vendors.
To identify & analyze the technology direction, adoption, partnerships, features & user benefits for in-car infotainment systems of upcoming new models from the major tier-1 car brands, to understand their roadmaps.
10EQS executed extensive desktop research to understand the tech platforms, players, and user benefits, then engaged with the relevant product & engineering experts from relevant OEM companies to obtain deeper insights.
10EQS delivered a detailed overview of the key roadmaps & developments, tech trends & drivers, and evaluations of specific platforms & functions, enabling the client to have the knowledge needed to drive their key decisions.
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