Our client was looking to better understand the challenges and priorities within the oil & gas retail space, and particularly assess the impact of data, technology, and AI reshaping the significance of convenience within this evolving landscape.
The objective was to identify key actions the industry should take to build resiliency and accelerate new growth opportunities.
10EQS explored the challenges, competitive landscape, and the significance of leveraging of data, analytics, and AI to offer hyper-personalized and hyper-localized products, and services. 10EQS further assessed how transformation across various facets such as site systems, convenience retail, operations, and payments may be propelling companies towards a new era of net-zero sustainable growth.
10EQS validated that shifts toward EVs and away from traditional fuel sources will lead to an increase in retail and service offerings. 10EQS provided recommendations regarding the usage of new technologies in this space, specifically in helping toease the customer journey.