An industrial equipment company had developed an autonomous unloading solution for retailers, distribution centers, and the parcel delivery services industry.
Develop a thorough understanding of customer perspectives & competitive landscape.
Identified additional competitive offerings of unloading robotics across the globe. Explored customers’ perception of competitive offerings, as well as (un)met needs & pain points across several verticals including parcel delivery, retail & e-commerce.
Identified market opportunities and helped refine/validate the client’s global go-to-market strategy.
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