Our client wanted to better understand the market opportunity for a new HR software solution as they have noticed more competitors entering the space.
The objective was to analyze the relevant HR process and assess desired tools and functionalities companies are using to assist with the process.
10EQS assessed the key steps involved in the HR process, which pain points and challenges customers are facing, as well as which solutions/features customers are seeking and what their vendor selection process looks like. 10EQS further assessed the competitive landscape, benchmarking competitors’ offerings and capabilities.
10EQS identified several pain points and the need for an improved HR process which suggests an opportunity for our client in this space. The insights helped the client in refining its offering.