A professional services firm was looking to grow its cyber consulting services business globally and wanted to better understand key client segments, as well as the competitive landscape in each geography.
The objective was to gather insights on the cyber market landscape across different industries and geographies – including the US, Europe, and Asia.
10EQS conducted extensive secondary research combined with 25 interviews with senior cyber decision-makers at leading corporations across different industries, synthesized the findings, and provided recommendations.
The insights helped the client to better understand their competitive positioning, uncover unmet customer needs & pain points, as well as identify whitespaces and opportunities to gain market share.
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