Fashion & Apparel Technology Market Assessment

Market Opportunity Assessment of  Fashion & Apparel ERP Services within the US

‍

Situation

Our client was looking to better understand the market opportunity for ERP services in the Fashion and Apparel space within the US.

‍

Objective

The objective was to assess the market opportunity for the client within the fashion industry and determine where and how much to invest in their go-to-market strategy.

‍

Our Work

10EQS assessed the market landscape and addressable market size for Fashion ERP services.10EQS further assessed the competitive landscape and developed individual company profiles, as well as customer perspectives, pain points, decision drivers and perceived nuances needed for Fashion ERP products.

‍

Project Team

• Ex-Deloitte Management Consultant with extensive experience in business strategy & technology
• Ex-Accenture Management Consultant with a background in consumer products & fashion
• Associate Consultant conducting secondary research
• 10EQS Delivery Operations (=PMO) providing quality assurance, process management and expert recruitment
• 10 industry experts

‍

Industry experts

• Former Head of Marketing & Director of Sales –Information Technology Company (Competitor, US)
• Director, Global Supply Chain – Loungewear Manufacturer and Retailer (Customer, US)
• Senior Customer Success Management - Retail & Consumer Goods–  Global Technology Company (Partner, US)
• Vice President of Technology – Clothing Retailer (Customer, US)

‍

Results

10EQS provided the client with a perspective & recommendations on the overall market opportunity for Fashion ERP solutions in the US, while also calling out specific trends within the industry, including common customer pain points such as limited connectivity and fashion-specific solutions, high cost, and long implementation timelines.