Dairy Market Assessment Saudi Arabia

Jan 18, 2022

Competitive Landscape Analysis – Dairy Sector in Saudi Arabia

Situation

Our client wanted to explore winning strategies, value chains, and evolutionary paths of top dairy players in Saudi Arabia to support their own strategy initiative.

Objective

The objective was to assess evolving business models, competitive dynamics, and strategic directions shaping the Saudi dairy sector, while identifying value chain shifts and best practices for sustaining long-term growth and competitiveness.

Our Work

10EQS applied a mixed-method research approach, combining 10 expert interviews with targeted secondary research to analyze the Saudi dairy industry and define strategic implications for the client. The study explored the competitive landscape, assessed current and emerging business models, and evaluated strategic moves by key market players shaping the sector’s evolution.

Project team
  • Ex-PwC Management Consultant with extensive experience in FMCG & retail, based in KSA
  • Associate Consultant conducting secondary research & supporting content synthesis
  • 10EQS Delivery Operations (=PMO) providing quality assurance, process management and expert recruitment
  • 10 industry experts

Industry experts (excerpt)
  • Chief Commercial Operations Officer – Leading Food Manufacturer (Saudi Arabia)
  • Co-Founder & CEO Premier Foods and Head of Food Service Key Accounts – Multinational Food & Beverage (Saudi Arabia)
  • Middle East Finance Director – Food & Beverage Manufacturing (Saudi Arabia)
  • Senior Commercial Director  (KSA & GCC) – Food & Agriculture (Saudi Arabia)

Results

10EQS found that the Saudi dairymarket is dominated by a few vertically integrated local players with strong control over production, logistics, and distribution. While these incumbents benefit from cost efficiencies, subsidies, and scale, competition is shifting toward premiumization, value-added products, and localized innovation.