Disruptive innovation is the new normal. Competition is increasing across all industries. 90% of businesses believe their industry has become more competitive over the last three years.

Companies are under pressure to implement agile strategies to mitigate risks and accelerate growth. Without a robust Competitive Intelligence program, your business is at risk of being blindsided by the competition.

This article will provide you a step-by-step process to analyze your competition and strengthen your go to market strategy.