Video Content Management Software Market Assessment & VoC – Due Diligence Support
Our client was assessing a potential investment opportunity in the video content management software space.
As part of the client’s due diligence effort, the objective was to get a better understanding of the market dynamics, competitive landscape, and voice of the customer perspectives.
10EQS assessed the target company’s organizational structure, culture, resources, and challenges, as well as their product & technology offering. 10EQS further assessed the overall market for OTT media and conducted deep dives into the target company’s customers.
- Senior Management Consultant with extensive experience in market assessment & VoC projects
- Associate Consultant conducting secondary research & supporting content synthesis
- 10EQS Delivery Operations (=PMO) providing quality assurance, process management and expert recruitment
- 16 industry experts
Industry Experts (sample)
- Senior Director, Customer Community & Growth – Target Company
- Director of Enterprise Sales – Target Company
- Global Head of Digital Strategy & Transformation – Customer
- Executive Director – Customer
- Director of Information Technology – Customer
The insights provided the client with a more robust fact basis for their investment decision and particularly in better understanding customers’ perceptions of the target company and its positioning in the market.