Smart Agriculture Market Assessment – Global Overview & Emerging Markets Focus

Situation

An Ag-Tech solution provider wanted to understand adoption trends in the global Ag-Tech investment industry and uncover business development opportunities within emerging markets incl. Africa.

Objective

Develop a qualitative model to calculate global rates of Ag-Tech adoption from IoT to sensors, and where applications could make the most impact in emerging market countries.

Our Work

We canvassed experts to understand Ag-Tech adoption on a global scale. We also developed an understanding from the experts on the potential adoption of technology in a select group of African countries.

10EQS Project Team
  • 10EQS Consultant with a focus on the global food industry and commodity markets
  • 10EQS Business Analyst with market research and food industry related experience
  • 10EQS Delivery Operations (=PMO) providing quality assurance, process management, and expert recruitment
  • 4 industry experts
Industry Experts
  • COO – Agriculture Digital Solutions Provider
  • Co-Founder & CEO – Agriculture Consulting and Advisory Firm
  • Founding Partner – Investment Fund in Ag-Tech
  • CEO – Venture Capital Firm focused on Ag-Tech startups

Results

Besides gaining these insights, we developed an innovative model to  calculate CAGR in Ag-Tech markets based on a variety of inputs and built a qualitative profile for growth potential in a group of African countries.