Ready-to-Drink Beverage Market in the US
Situation
Our client wanted to explore potential acquisition targets in the ready-to-drink beverages space in the US.
Objective
The objective was to gain insights into the commercial, manufacturing and strategic functions of four potential targets in the mid-sized ready-to-drink market.
Our Work
For each of the target organizations, 10EQS assessed the current operational setup in the US and its sales capabilities. 10EQS further explored aspects such as new product innovations, supply chain, production, and distribution, as well as the company’s challenges and opportunities.
Project Team
- Ex-EY Management Consultant with a strong experience in consumer goods
- 10EQS Delivery Operations (PMO) provided quality assurance, process management and expert recruitment
- 12 industry experts
Industry Experts (sample)
- Regional Sales Manager – Beverage Company
- Product Development Manager – Beverage Company
- Global Head, Supply Chain – Beverage Company
- Chief Strategy Officer – Beverage Company
- National Account Manager – Beverage Company
- Vice President Sales – Beverage Company
Results
The insights helped the client to determine which of the four potential targets was most attractive for a next phase of commercial due diligence.