Ready-to-Drink Beverage Market in the US


Our client wanted to explore potential acquisition targets in the ready-to-drink beverages space in the US.


The objective was to gain insights into the commercial, manufacturing and strategic functions of four potential targets in the mid-sized ready-to-drink market.

Our Work

For each of the target organizations10EQS assessed the current operational setup in the US and its sales capabilities. 10EQS further explored aspects such as new product innovations, supply chain, production, and distribution, as well as the company’s challenges and opportunities.

Project Team
  • Ex-EY Management  Consultant with a strong experience in consumer goods
  • 10EQS Delivery Operations (PMO) provided quality assurance, process management and expert recruitment
  • 12 industry experts
Industry Experts (sample)
  • Regional Sales Manager – Beverage Company
  • Product Development Manager – Beverage Company 
  • Global Head, Supply Chain – Beverage Company
  • Chief Strategy Officer – Beverage Company
  • National Account Manager – Beverage Company
  • Vice President Sales – Beverage Company


The insights helped the client to determine which of the four potential targets was most attractive for a next phase of commercial due diligence.