Building Materials Market Sizing & Growth Analysis

Evaluation of the Clay Brick Market in the United States

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Situation

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Our client wanted to better understand regional market dynamics within the building materials and masonry industry to support a competitive strategy initiative.

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Objective

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The objective was to assess manufacturing footprints, commercial growth strategies, and how leading companies monitor demand and navigate market visibility and logistical challenges.

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Our Work

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10EQS conducted targeted interviews with senior leaders across the building materials ecosystem, including manufacturers, architects, supply chain executives, and industry consultants. The research explored regional distribution dynamics, key market drivers and constraints shaping the industry, including developing a bottom-up estimate ofthe U.S. clay brick market and a granular five-year demand forecast.

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Project team

• Ex-Kearney Management Consultant with strong industry experience in industrials & construction
• 2 Business Analysts supporting market sizing and secondary research.
• 10EQS Delivery Operations (=PMO) providing quality assurance, process management and expert recruitment.
• 12 industry experts

Industry experts (excerpt):

• Project Architect – Architectural Firm (US)
• Director of Purchasing – Home Building Company (US)
• Consultant & Construction Analyst – Construction Network (US)
• Executive Board Member – Contract Management Association (US)
• VP of Purchasing – Home Building Company (US)
• Engineering Services Manager – Brick Company (US)

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Results

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10EQS found that while traditional clay brick remains the preferred choice for large-scale projects, residential demand is influenced by regional labor constraints and competition from alternative siding materials. The insights helped our client validate its demand assumptions, refine its market forecast, and make more informed commercial and strategic planning decisions.

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